01
MODEL
Price the creator mix and the bonus terms before you sign.
Financial control for
creator & performance agencies
MARGIN ENGINE · LIVE
Q3 2026
Founding partners open
EVERY VIEWCHANGESTHE MATH.
HayJolt holds client budgets, creator payout liability, campaign costs and projected margin in one live ledger — so you see margin risk while there is still a campaign left to fix.
Request founding access →
Explore live demo ↗
No signup · sample data
Client revenue$2.85M
Creator payouts
$1.27M
Other costs
$440K
Profit
$1.14M
CLIENT REVENUE$2.85MCREATOR LIABILITY$1.27MOTHER COSTS$440KPROJECTED PROFIT$1.14MLIVE MARGIN40.1%
The operating loop
Three moves.
One ledger.
The same numbers price the campaign, watch it, and report on it — so the margin you sold is the margin you can still see.
Continuous financial state
Open the simulator→
02
CONTROL
Track creator payout liability and projected margin while the work is live.
03
REPORT
Send the client their performance without exposing your economics.
Anchor-led · $420,000 campaign
- 01
Money goes in
A client signs off a campaign budget. On day one the margin looks exactly like the deck said it would.
Client budgetsigned · nothing spent yet$420,000 - 02
Performance moves
11 creators publish. Base fees, CPM bonuses and usage rights begin accruing against the campaign — in real time, whether anyone is watching or not.
Left after creator payouts$222,376 of payout liability accrued$197,624 - 03
The margin changes
Nothing went wrong. The creators performed. That is exactly the problem — performance is a cost line, and it just moved.
Gross profit31.7% margin · policy floor 32%$133,124
And nobody was told
By the time this shows up in a month-end spreadsheet, the campaign is already over and the money is already owed.
04 — HayJolt detects it, in the week it happens
NovaBank · Creator Explainers
23.2%
You sold it at 41.6%-18.4% pts
Projected margin 23.2% vs. 41.6% sold. Uncompensated scope added 14 deliverables. HayJolt priced the change against the contract the day it happened — while there was still a campaign left to fix.
- Profit against plan
- −$96,900creator overage, dollar for dollar — it has nowhere else to go
- Creator cost vs. budget
- $96,900$190,000 budgeted · $286,900 forecast
- Campaign progress
- 88%still time to renegotiate, cap, or re-scope
05 — Agency takes control
Move one term.
Watch the campaign answer.
A real model, not a mock — every figure recomputes from the terms you set, using the same arithmetic the product runs against live campaigns. Judged against a 32% margin floor: the thinnest deal this agency will agree to sign.
$1.40
per 1,000 qualified views — every creator's bonus rides on it
roster size, fees and client price
Margin stateHealthy
loses moneyyour floor · 32%comfortable
Projected margin clears your 32% floor by 5.0%.
Creator payout liability
$200K
24% of it variable
Bonus per creator
$3K
uncapped
Gross profit
$156K
on $420K of client budget
Margin
37.0%
48% goes to creators
06 — What the client receives
Everything they
need to see.
Nothing they don’t.
The same ledger that pays your creators generates the report your client reads. Performance, delivery and roster cross the wall. Rates, payout liability, agency cost and margin have no route across it — not hidden behind a permission, simply never queried.
AS
Campaign performance report
Aurora Skin Co.
Spring Glow Launch · 1 Jun – 8 Aug 2026
Prepared by
Meridian Collective
Report ID · MC-AS-0826
Total views
14.8M
+22.6% vs. previous flight
Engagements
1.2M
+18.1% vs. previous flight
Engagement rate
8.4%
+1.3% vs. previous flight
Link clicks
94.2K
+31.4% vs. previous flight
Excluded from this documentcreator rates · payout liability · agency cost · margin · HayJolt branding
Energy outside.
Control inside.
These are the real interfaces running on the same ledger as everything above — not renders.
Agency Command Center
One position for the whole shop: what you'll bank, and which campaigns are threatening it.
app.hayjolt.com/
Projected profit, payout liability and the campaigns at risk — above the fold. See the whole screen.
Six things an agency needs
and a spreadsheet cannot do.
Capabilities · 01—06
01
Campaign financial control
Revenue, creator payout liability, other costs and margin for every live campaign — projected to close, not reported after it.
02
Creator payables
What each creator is owed and the exact contract clause that produced it. Base, bonus, usage, caps, adjustments.
03
Profit forecasting
Final creator compensation projected from work already delivered plus performance still in flight — so margin is a forecast, not a surprise.
04
Campaign simulator
Price the creator mix before you sign. Model the downside where every bonus pays out, then decide.
05
Client reporting
White-labeled performance reports generated from the same ledger that pays creators — with your economics structurally excluded.
06
Margin protection
A margin floor you set, bonus caps and concentration limits — each one raising its hand before a campaign breaches, not after.
Founding design partners · Q3 2026
Twelve agencies.
Then we close it.
We are opening HayJolt to a small founding cohort of creator and performance shops running real campaign spend. You get early access, a direct line to the people building it, and a say in what ships next — the first twelve shape the product.